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Home » Topics » New Packages Stories

New Packages Stories
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Alfredo line aims for lighter look

TFI Envision creates new design for healthier sauce options
January 21, 2013
The Bertolli® team at Unilever Foods selected TFI Envision, Inc. to create the packaging graphics for their two “Light” Alfredo Sauces.
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Health-focused beverage and bar brand refreshes image

Odwalla introduces new brand-wide identity with more shopper-friendly features
January 18, 2013
For the first time in 6 years, Odwalla is introducing a refreshed visual identity. The new creative will be seen brand-wide, across all product offerings, and will include everything from the website to product labels to delivery trucks.
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“Spoonkler” spice lid offers two dispensing choices

New lid design opens for sprinkle or spoon options.
January 16, 2013
Consumers are now able easily to spoon or sprinkle their favorite Bart spices thanks to an ingenious new dual feature cap produced by RPC Containers Halstead.
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Bold Nordic design earns 2012 clear choice award

Glass Packaging Institute recognizes Frïs bottle for innovation, design & shelf appeal
January 14, 2013
The Brand Union's recent dramatic redesign of The Absolut Company’s Frïs vodka bottle has earned the brand a 2012 Clear Choice Award from the Glass Packaging Institute.
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Sauce and spice line gets fresh design

Blue Marlin design heats up Green Saffron’s style.
January 11, 2013
Integrated brand design agency Blue Marlin has developed a complete branding platform for spice specialist Green Saffron. The range includes five varieties of dry spice blends, three sauces, and an award-winning specialty line.
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New energy drink muscles into the market

Vblast Gator Pit energy drink releases vitamin blend with twist of reservoir cap.
January 9, 2013
VBlast Gator Pit invites its customers to unleash its energy with the twist of a patented reservoir cap, which releases a special liquid vitamin blend into 16.9 ounces of spring water.
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Industry’s first Greek cream cheese debuts

Franklin Foods announces product expansion to over 500 Walmart stores.
January 7, 2013
Franklin Foods announces that Green Mountain Farms Greek Cream Cheese will be available at over 500 Walmart Stores in the Eastern US beginning in January of 2013
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Game of Thrones inspires beer collaboration

Belgian-style brewery develops Iron Throne, a blonde ale, crafted in the spirit of the hit TV series
January 3, 2013
Brewery Ommegang and HBO are partnering on a series of beers inspired by the critically-acclaimed drama Game of Thrones. Launching in tandem with the season three debut on Mar. 31, Iron Throne, a blonde ale, is the inaugural beer in the series and the result of a creative collaboration between brewmaster Phil Leinhart and HBO.
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SmarteRita margaritas arrive on scene

New premixed margarita shakes up the spirits aisle.
January 2, 2013
SmarteRita is a new low-calorie premixed margarita beverage available in 1.75L PET or 750ml glass containers. The drink boasts 100 calories per 4-ounces.
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Re-sealable snack bags of nuts feature bold design

December 20, 2012

Tropical Foods reveals flavor additions to Buffalo Nuts snack line.


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