Articles Tagged with ''redesign''

Dozen’s Half & Half project is the first gold award won by Ukrainian designers at Pentawards since 2015 and only the second in the competition’s history.

Sun Branding disrupted the design-architecture to position this range in its own tier, all while retaining the recognizable core Goodfella’s identity.

The repackage is designed to enhance the brand’s retail presence, the updated packaging reflects NATPAT's commitment to sustainability while also offering customers a fun and functional experience.

Since the repositioning, consumer perceptions of quality, relevancy and occasion appropriateness have all grown double digits.

The color purple is certainly a category standard, and this new design leans into this convention even harder.

In addition to a newly designed logo, the brand's food-forward redesign is also supported by lighter packaging that will reduce its usage of packaging materials by an estimated 337,000 pounds per year over prior packaging.

Caress embarked on a redesign to remain competitive in a highly populated category. 

The work capitalizes on their category leadership while bringing a new playful element on pack that appeals to parents and kids alike. 

The updated packaging tells the story about Neutral’s work with farmers and explains what it means for its milk to be carbon neutral from “grass to glass.”

The new visual identity is being rolled out across all packaging and on e-commerce and digital channels.