The new packaging for toilet cleaners is made with less plastic and more recycled material.

Though the WPO (World Packaging Organisation) turned to virtual judging for WorldStar 21 with two rounds of judging taking place, WPO members, representing 34 countries from all around the world, spent hours going through 345 submissions before meeting via the Zoom platform for final deliberations to choose the 194 winners of WorldStar Packaging Awards 2021.

Dropps, a direct-to-consumer challenger brand, is now marked by the introduction of an updated brand identity that emphasizes powerful cleaning from nature. 

ANALYTICA, a behavioral sciences-based company in Edinburgh, as launched the first service that optimizes packaging using consumer psychology and neuroscience-led customer tests.

There were 27 winners, including six student award winners, selected as recipients of a 2020 AmeriStar Package Award, one of the packaging industry’s most prestigious design awards programs,produced by IoPP, The Institute of Packaging Professionals.

The WD-40 Specialist ® line (launched in 2011) of professional-grade lubricants, penetrants, greases, cleaners and degreasers, and rust-management solutions, has an opportunity to be identified on the shelves faster by end users wiith new packaging.

While a stubborn clamshell container or vacuum-sealed jar lid might serve as a minor inconvenience to some, it can be a major struggle for others. 

Acucote, a solutions-oriented pressure-sensitive adhesive coating manufacturer, has introduced WOff, a Wash Off Adhesive, a water-based formula that provides debonding of non-recyclable label materials from PET and glass containers, making them recoverable.