As I’m sure many of you also do in the package design industry, Marcus Hewitt, my chief creative officer, and I spend a part of our day discussing what great design is and how it is best achieved on behalf of our clients.
The story: Gerber Replenish, a new Oral Electrolyte Hydration Solutions product by Nestlé Nutrition, recently entered the market to replace the previously branded Gerber LiquiLytes.