Brand Packaging

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When I was a fresh and foolish first-year art student, I though design was so subjective. How could I possibly please my teachers and get good critiques from classmates when we all had different styles?

Hundereds of tag, label, flexible packaging, folding carton and corrugated carton entries were submitted.

The Design Collection includes 11 paper brands, blending six paper lines from North America and five Italian brands.

Ever heard the quote, “Good artists borrow, great artists steal?” Apparently, Picasso might have said this back in the day, but the true source is lost somewhere in history.

Over the past decade, private labels have travelled the long road from neglected stepchildren to central components of many retailers’ business strategies.

If we listen and watch closely, consumers will tell us many of the things we need to know when it comes to creating great packaging.

So many retailers are at a standstill. They often blame it on a sluggish economy. However, is that really the problem?

In honor of our private label issue, BRANDPACKAGING sits down with branding cohort Christopher Durham to discuss the lay of the retail brand land.

Since 1998, New York-based Sprigs, an established accessory house, has had the mission of enhancing life by melding style and function into products of unique design.

Ulta has introduced a new line of grooming tools for men.