What do you get when you cross a shopping bag with a grocery list? A smart promotion developed by Tide and its Dubai agency, Leo Burnett. Prompted by news
Walgreens launches a Chicago flagship with manicure stations, made-to-order sushi and a barista designed to change perceptions about the conservative brand. More on the Walgreens makeover in Crain's Chicago Business.
For the past two years, Coke and Pepsi have been engaged in a race to bring plant-based, recyclable beverage bottles to market. Coke retakes the lead with a recent announcement, covered on GreenBiz.com.
EUROPE De Kuyper chose a transparent version of its so-called “square bottle” for a limited edition premium golden Jenever, a juniper-flavored traditional liquor of the Netherlands and Belgium.