Brand Packaging

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Welcome to our annual BRANDINNOVATORS issue. Every year BrandPackaging profiles some of the movers and shakers that are making an impact in packaging.

Squish is a line of collapsible housewares products that brings color and style to an assortment of colanders and mixing bowls.

MillerCoors has relaunched MGD 64 as Miller64, still just 64 calories, with a new identity and package design.

Help Remedies announces the launch of “help I've cut myself & I want to save a life”, which supplements Help's standard adhesive bandages with a bone marrow donor registry kit.

Household eco-innovator Method and upcycler TerraCycle have expanded their collection program to accept all kinds of cleaner packaging, regardless of type or brand.

McDonald’s is testing a double-walled fiber hot cup in approximately 2,000 restaurants

More than half (52%) of consumers report it’s more important to buy local produce than organic options.

“We believe that canned packaging is one of the safest options in the world." - Craig Owens, Campbell Soup Company

Unilever has launched an online platform: “lighter and more sustainable packaging which will cut the weight, quantity and waste of our product packaging.”

Lacta chocolate recently released a smart phone app that allows users to exchange personal messages.