The continuing importance of openability as the packaging issue that most concerns consumers will be underlined by Payne managing director Martin Dallas at EasyFairs Packaging Innovations at the NEC in February.
Packages respond to research showing smaller sizes suit consumer needs
February 8, 2013
Farmland Foods today announced the introduction of Cook’s Everyday Cuts, a new line of fast, flavorful, affordable, family-pleasing meals for everyday use featuring items such as ham medallions and ham chops from America’s favorite ham brand.
pi global, an independent global branding and design consulting agency, has created new packaging designs for Goya Marinades produced and manufactured by Goya Foods, the largest Hispanic-owned food company in the United States.
Cans Get You Cooking is a national, integrated multi-year campaign which will be launched by the Can Manufacturers Institute. The Cans Get You Cooking campaign is uniquely designed to increase usage over time—not just getting cans into the pantry, but out of the pantry and onto the table.
PMMI’s “Pet Food Market Assessment 2013” describes a competitive market, where brands are striving to set themselves apart. Not surprisingly, they’re turning to packaging to set their products apart and responding to consumer needs.
Initial testing shows Fave Juice bottles have shelf-appeal
January 30, 2013
The juice package, created by Chicago-based Berlin Packaging and the re:group creative agency in Ann Arbor, Michigan, did the job so well that the test launch at The Fresh Market’s 125 stores in 25 states tripled Fave’s sales forecasts.
Craft Brew Alliance releases first craft beer brand in the US.
January 24, 2013
Craft Brew Alliance approached brand design firm Hornall Anderson to help them launch Omission—the first craft beer brand in the U.S. focused exclusively on brewing great tasting beer with traditional beer ingredients—including malted barley—specially crafted to remove gluten.
Jean Paul Gaultier Coca-Cola contour bottles earn further packaging awards.
January 24, 2013
This year has started with recognition for Ardagh Group and the team who produced the Jean Paul Gaultier Coca-Cola contour bottles. The eye catching limited edition containers, which had already been honoured in 2012 with trophies from Starpack, Best of Metal (MPMA) and The Cans of the Year Award 2012 (The Canmaker), made it a quartet of successes when it was recognized with a Worldstar Award from the World Packaging Organization.
Of more than 500 consumers who took part in a study conducted on behalf of packaging solutions specialist Payne, 85% said they had experienced some frustration with packs. Of those, 49% cited food packaging as the cause of this frustration.
A global food provider has enlisted the help of KM Packaging Services Ltd. to develop a packaging solution for a new pre-prepared meal concept, which comprises raw meat and vegetables in a three compartment APET tray.