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Home » Topics » Brand Packaging

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evercan

Novelis Evercan

Sheeting made of a minimun 90 percent recycled aluminum aims to close the loop between consumer recycling and new cans.
April 7, 2014

 Novelis, a world leader in aluminum rolling and recycling announces the launch of evercan sheet. 


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online packaging

Making Packaging Work Online: 5 Principles for Success

Packaging plays an important role on the Web. Here are five principles for success.
Jonathan Asher
April 6, 2014

How does our packaging look and work online?


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good to grow

Good2grow: Kids' Juice Pack Redesign

The redesigned package for the organic and 100 percent juices shows parents and kids that good can be fun.
April 5, 2014

InZone Brands has unveiled an entirely new portfolio strategy for kids’ juice. 


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nasacort

Nasacort

Nasacort has been inroduced over the counter in new packaging.
April 4, 2014

 Nasacort Allergy 24HR Nasal Spray over-the-counter (OTC) 


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uniting your brand

Uniting Your Brand Strategy to Win at Shelf

A coherent brand strategy is critical in helping your package get selected at shelf.
Jean-Pierre Lacroix
April 3, 2014

 Growth has been difficult for most packaged goods companies over the past decade. 


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kiehl and terracycle

Kiehl's and TerraCycle

April 2, 2014

Consumers are now able to return their empty bottles, tubes and other containers to any Kiehl’s freestanding store in the U.S.


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consumer insight graphic brand packaging

Region - April 2014

April 2, 2014

This month in Consumer Insight, we focus on regional trends in packaging.


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editor headshot laura zielinski

Give Them Something to Talk About with Sustainability

Sustainable efforts won't matter unless brands care about meaningfully engaging consumers.
April 1, 2014

Ever since philosopher Friedrich Nietzsche proclaimed God as dead, people have continued doing likewise with various subjects, including sustainability. 


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green fatigue

Are Consumers Experiencing Green Fatigue?

Tired of claims? Your consumers are too: Why sustainability isn't working for your brand.
Ben Cleaver Laura Flanigan
April 1, 2014

 Why sustainability isn't working for your brand. 


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brand packaging news graphic

New Films Supplier Focuses on Dramatic Effects for Packaged Products

The company brings two industry veterans together again.
April 1, 2014

The visual effect of metallized film, combined with a brushed finish appearance, is one way for brands to announce their arrival on the shelf.


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  • Hand Holding Various Semaglutide and Insulin Injection Pens for different stages of the treatment.
    Sponsored byInline Plastics

    How GLP-1 Is Reshaping Food Packaging, and Why It Matters More Than You Think

  • A stack of clear plastic containers, the bottom full of mixed fruit
    Sponsored byInline Plastics

    Packaging Trends Shaping 2026: Where Trust Is Won

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