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Home » Topics » Brand Packaging

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Land O Lakes

LAND O LAKES Sour Cream, Cottage Cheese and Dip Products

The products are packaged in new curved bottom structures.
February 11, 2014

The packaging concept, developed and used in Europe, provides several consumer benefits.


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brand packaging news graphic

New Research Initiative with Focus Groups Launched

The monthly in-house consumer focus groups are designed to gauge consumer preferences for specific package components.
February 11, 2014

These focus groups concentrate on capturing consumers’ preferences for an overall package solution and their reactions to various innovative components. 


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brand packaging news graphic

All-in-One, Cloud-Based, Packaging Inspection Suite Released

Proofware allows users to inspect text, artwork, spelling, Braille, barcodes and annotate.
February 11, 2014

 The suite enables enterprises to collaborate globally on packaging inspection. 


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generic label image

The Eurofication of Private Label?

Europe has led private label trends. How will the U.S. follow?
Kory Grushka
February 8, 2014

Europe has led private label trends. How will the U.S. follow?


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laura zielinski

Please Prepare for a Fresh Mindset

Looking at the everyday with a new perspective can create a brand breakthrough.
Laura Zielinski
Laura Zielinski
February 7, 2014

 Looking at the everday with a new perspective can create a brand breakthrough. 


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packaging that sells conference

Packaging That Sells 2013 Recap

We break down the show that causes your brand and career to appreciate in value.
Laura Zielinski
Laura Zielinski
February 7, 2014

 We break down the show that causes your brand and career to appreciate in value. 


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brand packaging news graphic

Cyrel Flexographic Printing Systems Celebrates 40 Years

The company works to provide printers with a balance of quality, productivity and sustainability to help them succeed.
February 6, 2014

The company's goal is to help customers achieve graphics and colors consumers can’t resist.


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winePak

Vibrant Vine Wine

The wine bottles have 3D labels which give shoppers a transformative experience.
February 6, 2014

 The wine bottles have 3D labels which give shoppers a transformative experience. 


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consumer insight graphic brand packaging

Age - January/February 2014

February 6, 2014

 This month in Consumer Insight, we focus on consumer age and interesting trends in each age division. 


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7 keys

7 Keys to Connecting with Today’s Kids & Moms

Move your brand forward with these design and messaging tips.
Bill Goodwin
February 5, 2014

 Move your brand forward with these design and messaging tips. 


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