Brand Packaging

RSS

Sun Chemical has acquired the assets and business of Transitions Digital Graphics LLC. Based in Santa Barbara, Calif., Transitions Digital Graphics is a leader in the development of changeable advertising signage and displays which utilize invisible ink.

Hobgoblin, one of the UK’s leading beer brands, is now available in a 5-liter Ardagh Group beer mini keg for both its Ruby and Gold versions. The brand’s owner, Marston’s, chose the Ardagh keg because of its new, smoother “pull and tap” action. This innovation is intended to provide home consumers the same experience of a pint being poured in their favorite pub.

The Better with Less – Design Challenge is challenging packaging designers to create ever more environmentally friendly, functional packaging solutions for everyday goods. The international packaging design competition, organized by Metsä Board, aims to find new packaging solutions for some of the world’s most frequently used and fastest growing types of consumer packages.

The linear economy, of which plastics packaging value chain is an iconic example, is ripe for disruption. Without a doubt, plastics bring many benefits, and the economy as we know it would not be able to work without them.

Diamond Packaging has won three awards in the 74th annual North American Paperboard Packaging Competition, the industry’s premier showcase for all that is new and outstanding in paperboard packaging design and technology. Awards were presented at the PPC 2017 Fall Meeting and Leadership Conference in Phoenix, AZ.

Retail-ready packaging. Shelf-ready packaging. Display-ready cases. The US has been talking about this as the next big thing in retail channel packaging for some time, but adoption hasn't followed the projections.

The Double Cola Company has launched a rebranding and new package design for SKI, a citrus soft drink with real fruit and a kick of caffeine.

Earlier this year, media magnate Oprah Winfrey and the Kraft Heinz Company announced a venture to create O, That's Good!, a new line of food products "that will make real, nutritious products more accessible to everyone."

Many startup food brands are choosing to launch and sell their products only online – such as through Amazon – as their sole retail outlet. Designing a food package for online is very similar to designing for traditional retail shelf space. However there are a few additional key aspects to consider. 

Barry-Wehmiller Design Group and Barry-Wehmiller International have officially merged to form a single, unified consulting platform, which will operate under the Design Group name. The merger creates a premier engineering and information technology services firm of more than 1,400 professionals.