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Home » Topics » New Packages Stories

New Packages Stories
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P&G Expands Eco-Box Line for Laundry Products

P&G Expands Eco-Box Line for Laundry Products

April 29, 2020
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The Eco-Box portfolio now includes more of the same fabric care brands in smarter packaging, including Tide Original, Downy, Gain, Tide purclean, Tide Free & Gentle and Dreft.

 


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Esprit Alcoholic Fruit Drink Moves to Pressure Sensitive Labels

Esprit Alcoholic Fruit Drink Moves to Pressure Sensitive Labels

April 23, 2020
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Esprit is a range of fruit-flavored RTDs, reinventing familiar flavors with an unconventional twist and making them multi-faceted and exciting. Distell recently entered into a partnership with MCC to re-launch Esprit in South Africa with a conversion from paper to pressure sensitive labels.


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Cadbury Gets New Global Brand Design for Iconic Chocolate Bars

Cadbury Gets New Global Brand Design for Iconic Chocolate Bars

April 16, 2020
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Cadbury has unveiled a fresh new look for the iconic identities of both Cadbury and Cadbury Dairy Milk. Living true to the progressive vision of Founder, John Cadbury, the new identity celebrates the brand’s inherent goodness and generous spirit with a distinctive and modern twist.


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Fire Department Coffee Gets New Look for Spirit-Infused Varieties

Fire Department Coffee Gets New Look for Spirit-Infused Varieties

April 10, 2020
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Fire Department Coffee has revealed a bold, new look for its signature Spirit Infused Coffee. The veteran and firefighter owned coffee company launched its signature line of Bourbon, Rum, Tequila and Irish Whiskey infused coffees in 2016.


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Trolls Take Over Lay's Poppables Snacks

Trolls Take Over Lay's Poppables Snacks

April 8, 2020
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Lay's® Poppables™ launches limited-edition bags featuring five characters from upcoming "Trolls World Tour" film and bags also feature on-pack code as part of sweepstakes in which fans can win free pair of movie tickets.


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Dalston's Soda Secondary Packaging Offers Soda with Soul

Dalston's Soda Secondary Packaging Offers Soda with Soul

April 6, 2020
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Dalston’s Soda worked with B&B studio to design outer boxes for shipping that reinforce its ‘soda with soul’ brand positioning. The delivery boxes help create further brand love from existing online buyers, while introducing new consumers to the brand’s values and personality.

 


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Sun-Maid Updates Logo, Graphics for Modern Packaging Design

Sun-Maid Updates Logo, Graphics for Modern Packaging Design

April 2, 2020
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Sun-Maid, the whole fruit snack brand, is unveiling a new look and feel through its packaging to reflect simplicity and transparency. Sun-Maid's iconography has been one of the most recognizable brand visuals for the last 100+ years with its bright sun and Sun-Maid girl.


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Sol Attains Premium Design and Focuses on Positivity of the Sun

Sol Attains Premium Design and Focuses on Positivity of the Sun

March 31, 2020
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Sol cerveza unveils a new design for packaging in global markets. Inspired by Sol’s Mexican heritage, Vault49 used handcrafted artisanal elements to tell the brand’s rich and colorful history while elevating Sol’s iconic sun symbol as a vibrant beacon for positivity.


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Non-Dairy Ice Cream Chooses Renewable Ice Cream Board Packaging

Non-Dairy Ice Cream Chooses Renewable Ice Cream Board Packaging

March 26, 2020
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NadaMoo!, a plant-based ice cream brand has switched to Evergreen Packaging's Sentinel™ Fully Renewable Ice Cream Board. The coconut milk dairy-free frozen dessert will begin using the eco-friendly, paper-based packaging made with a renewable coating derived from sugarcane.


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Limited-Edition ‘Sacred Life’ Kombucha Launches to Celebrate 25 Years

Limited-Edition ‘Sacred Life’ Kombucha Launches to Celebrate 25 Years

March 18, 2020
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GT's Living Foods, a popular Kombucha brand in the U.S., celebrates its 25th anniversary this year and in honor of the brand’s history and the ancient tradition of Kombucha, it will introduce Sacred Life, a special and limited-edition Kombucha that will only be available during GT’s Living Foods 25th anniversary year. 


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