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Home » Topics » Brand Packaging

Brand Packaging
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USA > Scarrots

October 15, 2010
Emulating traditional junk food marketing tactics, A Bunch of Carrot Farmers, led by Bolthouse Farms, launched the “Eat ‘Em like Junk Food” campaign to rebrand baby carrots. 
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USA, West Coast > Fresh & Easy Simmer Sauces

October 14, 2010
Inspired by recipes from around the world, Fresh & Easy Neighborhood Market (Tesco’s US chain) has introduced a line of country-specific Simmer Sauces.
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Multinational > Ila Spa

October 13, 2010
Ila, a natural skincare company, introduces new packaging for its first line of hotel amenities.
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Multinational > Xbox

October 12, 2010
Xbox has introduced redesigned packaging to mark the launch of the new Kinect product program, the updated Xbox 360 and its corresponding accessories. 
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Regional U.S.A. > Muscle Milk

October 7, 2010
Just in time for college football season, Muscle Milk debuts eight collegiate-themed bottles. 
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Multinational > Tequila Herradura

October 6, 2010
To celebrate Tequila Herradura’s 140th anniversary, Casa Herradura is introducing redesigned packaging.
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A Sensitive Solution

October 5, 2010
In lieu of a stigmatizing “special” phone for seniors, Samsung’s Out of the Box packaging concept works to respectfully bridge the digital divide.   The manuals are a set of
Read More

Dewars: The Newest Blend

Jennifer Welbel
October 5, 2010
The renowned whiskey brand unifies its portfolio with a flourish.
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UK > Elmlea

October 5, 2010
Unilever’s dairy cream alternative, Elmlea has relaunched with product-focused packaging designed to appeal to consumers as fresh and modern. 
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U.S.A > Sierra Mist

October 4, 2010
Responding to consumer demand for more natural products, Sierra Mist re-launched as Sierra Mist Natural. 
Read More
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