Emulating traditional junk food marketing tactics, A Bunch
of Carrot Farmers, led by Bolthouse Farms, launched the “Eat ‘Em like Junk
Food” campaign to rebrand baby carrots.
Inspired by recipes
from around the world, Fresh & Easy Neighborhood Market (Tesco’s US chain)
has introduced a line of country-specific Simmer Sauces.
In lieu of a stigmatizing “special” phone for seniors, Samsung’s Out of the Box packaging concept works to respectfully bridge the digital divide. The manuals are a set of