The debut of Peet's Baridi Black Nitro canned cold brew brings the draft experience of nitro cold brew on-tap to on-the-go convenience. Nitro elevates the flavor profile of Baridi Blend, its cold brew base, with an infusion of nitrogen from widget technology within the can.
French brand La Cristallerie des Parfums, created in 2015 by Helena Robin, has a loyal following in the ultra-luxury market. Now, the brand is targeting men with a new range encased in sumptuous packaging.
For its new Popsicle Fruit Pops, Unilever partnered with Smith Design, who created a label that emphasizes “made with real” to connect with consumers wanting simple ingredients.
Sanofi has redesigned packaging for Nasacort OTC nasal spray to address consumer insights and merchandise more efficiently on the shelf. The new packaging includes the use of a more modern design and structure, including a window to see the product clearly.
Thorndown paints approached Brown&co to create a new brand from scratch that would stand out in this crowded and bland marketplace. The job included a radical tin size overhaul, new messaging, graphics and colors.
Lixir Tonic was founded by two childhood friends who believed tonic water could be more than just a pairing with gin. Having worked in bars, the duo noticed that the mixer category needed a shake up.
Sailor Jerry Spiced Rum, which honors Norman “Sailor Jerry” Collins, launched a new bottle design with iconography and imagery that further highlights the life and times of Collins. The new and improved packaging will enhance the rum’s dedication to telling and celebrating Collins’ story while building a community of enthusiasts.
Rocky Mountain Oils, a U.S.-based manufacturer of natural essential oils, has launched Ava Shield all-natural personal and home care products. The products are infused with essential oils and said to be made without using any harsh chemicals.
Old Fitzgerald Bottled-in-Bond series, by Heaven Hill Distillery, is just out in a new ornate decanter package bound to delight history buffs and whiskey aficionados. The bottlings will be released each spring and fall for the next five years.
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