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Home » Topics » New Packages Stories

New Packages Stories
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House Wine Launches Rainbow Bubbles Cans

House Wine Launches Rainbow Bubbles Cans

March 22, 2018

House Wine is releasing new, limited-edition Rainbow Rosé Bubbles cans to celebrate and support LGBTQ equality. Between May 1 and August 31, House Wine will donate for every case sold of the Rainbow Rosé Bubbles cans to the Human Rights Campaign (HRC), America's largest organization working for lesbian, gay, bisexual, transgender and queer equality.


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Debut Fragrance Arizona Uses Assymetric Glass Design

Debut Fragrance Arizona Uses Assymetric Glass Design

March 19, 2018

Fashion brand Proenza Schouler enlisted the help of Verescence for the bottle creation of it's first fragrance, Arizona. Verescence used its Scuplt'in technology during the forming process to create the bottle's asymmetric distribution of glass. 


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Sabra Unveils New Logo & Label Design

Sabra Unveils New Logo & Label Design

March 16, 2018

Sabra Dipping Company brings a fresh look to the table. Sabra is known for plant-based dips including dozens of varieties of hummus, guacamole and Greek yogurt-based tzatzikis. The brand unveiled a fresh logo and packaging redesign for its complete product line. The rebranding includes an updated logo, restyled label design and original on-pack photography. 


 


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Disc-Shaped Lipstick Packaging Breaks the Rules

Disc-Shaped Lipstick Packaging Breaks the Rules

March 14, 2018

The convenience trend is driving the consumer packaged goods sector across the globe. Busy urban dwellers are increasingly looking for products in packages that suit their time-poor lifestyles. To cater to this set of consumers, Yujiahui Co. Ltd. created Unifon Kiss U CC lipstick with a disc-shaped new packaging design in China.


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Baileys Strawberries and Cream Liqueur Uses Strawberries, Flowers for Spring Design

Baileys Strawberries & Cream Liqueur Gives a Spring Feel

March 12, 2018

Limited edition Baileys Strawberries & Cream unveils its new design by brand design agency Vault49. The New York agency used a design approach that married the indulgent flavor semiotics of strawberries and cream with seasonal cues of spring, bringing Baileys to the front of the shelf this season.


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Pop-Up Bowl Packaging for Oatmeal Introduced

Pop-Up Bowl Packaging for Oatmeal Allows Portability

March 9, 2018

The GFB Power Breakfast launched in natural health food stores nationwide in five delicious varieties: Coconut Cashew; Fruits, Nuts and Seeds; PB+J, Apple Cinnamon; and Maple Raisin in convenient, single-serve 2-oz. sizes. The portable cardboard packaging lies flat for easy packing but squeezes together at the sides to lock into a square bowl. 


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RTD Packaging Holds Coffee & a Treat

RTD Packaging Holds Coffee & a Treat

March 8, 2018

Swiss company Cremo just released its line of Caffe Lattesso ready-to-drink (RTD) coffee drinks in a new innovative RTD cup, with a treat under the lid. Drink varieties include Sport, Fit, Macchiato, Cappuccino, Espresso and Black.


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Texas Brewer Creates Packaging to Celebrate Texas Independence Day

Texas Brewer Creates Packaging to Celebrate Texas Independence Day

March 5, 2018

Lone Star Brewing Co. has introduced Lone Star “Come and Take It” Independence Day cans in Texas. The commemorative packing celebrates Texas Independence Day, March 2, with a special salute to the courage of a rebellious group of Texas settlers who fought a detachment of Mexican army soldiers near Gonzales on October 2, 1835, during the Texas Revolution.


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Hand-Crafted Meats Hit Shelves with New Packaging Design

Hand-Crafted Meats Hit Shelves with New Packaging Design

March 2, 2018

Man Cave Craft Eats is known for hand-crafting a range of products created in small batches, including Jalapeño & Queso Fresco Turkey Patties; Beer, Bacon & Cheddar Bratwurst; Chicken & Waffles Breakfast Sausage and more. The new design shows bright colors, sharp images and a hint of the brand's story.

  


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Her & Him Perfume Packaging Hits the Streets

Street Graffiti Design for Her & Him Perfume

February 28, 2018

Youth, freedom, festivity, freshness and debauchery are some of the sensations transmitted by the new perfumery packaging line from Pujolasos. Her & Him, the new Street Trends collection, breaks with the industry's schemes for its development and fluorescent tonalities.


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