Ready to make a bold change, the brand increased appetite appeal with fresh, new photography to inspire culinary creations, while reminding customers of Gonnella’s trusted brand quality and heritage.
The two iterations of the Star Wars™ OREO Cookie Packs are wrapped in identical exterior packaging, but each pack contains a single color creme that symbolizes either the dark side or light side of the Force.
Each package features text and graphic elements in a rich brown to reflect the brand’s long tradition of premium chocolate paired with modern colors like lime, light yellow, teal, peach, and purple.
With April 20 approaching, we look at how cannabis producers can partner with local printers to create high-quality packaging that adheres to local laws and regulations while also establishing brand identity and increasing brand recognition.